About us
Meet Alisha Ibasn
Alisha never set out to launch a business. She pictured those first years of motherhood as simple—days wrapped up in her baby, her home, and the slow process of finding a new normal.
When her first child arrived, she dove into life as a stay-at-home mom, soaking up the quiet, messy, wonderful moments that come with raising a little one.
How Ibasn Started
Suddenly, every choice felt weightier. Which toys were safe enough for curious hands? Which games actually helped her child learn?
While her baby napped or the house was quiet at night, Alisha fell down the rabbit hole of toy research—materials, safety guidelines, and child development.
One question kept coming back: Why can’t toys be better?
Built Like a Parent Would Build
Ibasn isn’t just another toy store. Every product is chosen the way a parent would choose.
- How does it feel in little hands?
- Does it survive real play?
- Does it encourage learning and imagination?
Toys should be safe, thoughtfully made, and built to last longer than a single afternoon.
Why Ibasn Exists
Ibasn is for parents who want toys they trust—without second-guessing.
It’s for families who believe childhood deserves intention, care, and safety—not shortcuts.
It’s never been about perfection. It’s about doing better—carefully, honestly, and with real care for every family who chooses us.